Marketing & Merchandising Services

The key to productive marketing programs is the effective delivery of its sales message to principal decision makers.  Successful products in the market place depend on the educational support of key company personnel that ultimately promote their purchase.  The ability of the sales person to identify application opportunities and communicate product benefits can make the difference between mediocre and exceptional market performance.

Professional services performed by the RV Alliance Group:

¨ Systematic coverage of current customers and key prospects

¨ Effective presentation and demonstration of products to the wholesale and retail trade

¨ Enthusiastic delivery of marketing programs and promotional materials to Principal decision makers and their sales teams

¨ Comprehensive customer seminars designed to teach maintenance, service, and selling techniques based on your market plan

¨ Placement of product displays

¨ Work distributor and key dealer open houses

¨ Work trade shows

¨ Direct dealer mailings and broadcast faxes

¨ Competent office staff that provides inside sales, order processing and shipment tracking

¨ Assist with watching marketing trends that could ultimately effect sales

¨ Identify new opportunities for current or future products